Melodifestivalen reveals 2023 stage design

With the highly anticipated Swedish selection Melodifestivalen just over a week from kicking off in Gothenburg, today broadcaster SVT revealed what the stage will look like, as it travels from one end of Sweden to the other.

This year’s stage is a clever variation of last year’s, while still meant to feel like new. Instead of two stages, this year will feature one larger stage. Viktor Brattström is the Melfest stage designer and had this to say:

“We want to keep the live feeling and everything else that was good about the stage in 2022. The audience and the artists should get close to each other, because it creates a wonderful energy that the TV viewers can also feel. In addition, we want to reuse as much as possible. […] If we use everything as planned, the stage offers more than 30 unique performances.”

Brattström decided to keep staircase to the front of the stage from 2022’s stage, however it is now split in two and offers a pointed stage where the performers can get close to the audience.

Other parts of the stage will be used in slightly new ways. The giant LED wall at the back can be opened this year, while some smaller LED screens have been added. The stage has integrated lighting and together with LED and other scenography, it all comes together into a cohesive unit.

Lastly, the greenroom won’t see much change. It will remain the big party place in the middle of the audience (as usual) during the Grand Final in Stockholm on 11th March.

What do you think of this year’s stage design? You can let us know below in the comments or on our social media @escbubble.

Last year, Cornelia Jakobs stormed to victory at Melodifestivalen, beating her closest rival Anders Bagge by 25 points. Check out her winning performance of Hold Me Closer below.

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